|
Post by juthi52943 on Dec 30, 2023 0:00:37 GMT -5
Grocery delivery and pickup will also remain with us for the time being – it has made consumers' lives easier, and so it is emerging from the pandemic as a new time-saving solution. The pandemic nearly tripled grocery delivery behaviors in 2020, and this phenomenon is still happening even as foot traffic returns to grocery stores. We can see that pickup remains the least popular option. As it still involves running an errand, albeit with less Job Function Email List risk than entering the store - but consumers are already there, and the experience They missed navigation during the races. Percentage share of grocery shopping behavior (%) Speaking of strategies that lighten consumers' to-do lists, direct-to-consumer (DTC) brands are at their peak. Over the past few months, online engagement has increased an average of 33% per month for DTC food and drink, 31% per month for DTC household products, and 26% per month for fashion, DTC beauty and personal care . Brands seeing particular success in these categories include Hello Fresh, Thrive Market, Brooklinen, Grove Collaborative, Olive & June, and Quip.
|
|